Four four-person teams comprised of We Make Movies producers, editors, writers, and actors will deploy at 9:00am from the store armed with all Apple products with which to write, cast, shoot, and edit the most inventive films possible within a 24-hour period. Films will be screened the following day in conjunction with the WMM Monthly Screening Series in Hollywood at Three Clubs (Santa Monica and Vine) at 7:30pm. 

We Make Movies boasts the first functional format for a member-funded, owned, and run film and television production studio in the country. Founded in 2009, We Make Movies (WMM) is a free Los Angeles-based community of over 4,000 independent filmmakers, writers, and actors dedicated to empowering creative professionals and providing the resources and connections to help them get their movies made.

The WMM community has directly funded 18 independent films and is currently in post-production on its first independently produced half hour comedy pilot, OFF THE GRID, centered around three online junkies sentenced to an internet rehab center where there's no internet and even less rehab. More than 80 shorts, six full-length features, and an official WMM Sketch Show have been produced after being developed through their workshops. A considerable amount of these films have accrued accolades in several film festivals around the world and have also found distribution on various VOD platforms. 

WMM also produces and distributes educational industry podcasts “How We Make Movies”, “FCPX tutorials”, “Film Geeks”, and the newly acclaimed “Film Central”, alongside hosting weekly workshops, a monthly screening series, showcases and film challenges.