As 2024 draws to a close, China's digital economy continues to thrive. Driven by e-commerce golden periods such as Double Eleven, Double Twelve, and the New Year Goods Festival, major Chinese e-commerce platforms are gearing up, and brands are preparing to showcase their prowess in this year-end online shopping extravaganza. Sales of Witsbb, an Australian infant and child nutritional supplement, are expected to reach new heights once again.

Witsbb Special Liquid Calcium Plus Was a Best-Selling Hit During This Year's Double Eleven Shopping Festival

Among the multitude of best-selling products, Witsbb's Special Liquid Calcium Plus stands out with its "hypoallergenic" formula as its core competitiveness, achieving remarkable success in the infant and child nutritional supplements sector. The latest data shows that the Special Liquid Calcium Plus not only leads significantly in sales but is also a "must-have" product in many top live streaming sessions hosted by influential figures. Moreover, it tops several key metrics such as user satisfaction and repurchase rates, making it one of the hottest infant and child nutritional supplements in the Q4 quarter.

World Champion Strongly Endorses, Top Influencer Live Stream Hit

What Makes Witsbb Special Liquid Calcium Plus Special?

For many families with babies who have sensitive constitutions, choosing appropriate and reliable nutritional supplements presents a significant challenge. Witsbb's Special Liquid Calcium Plus, designed specifically for infants and children, stands out with its hypoallergenic formula—a notable advantage that avoids dozens of common food allergens right from the product formulation stage. Moreover, its ingredient profile is uniquely comprehensive, combining nine essential nutrients in one product. These include lysine, leucine, glutamine, calcium, magnesium, zinc, vitamin D3, vitamin K2, and others vital for children's growth and development. This has earned the trust and preference of millions of families, particularly those with sensitive babies.

In addition to its robust product strength, the Special Liquid Calcium Plus also garnered significant attention and praise during this year's Double Eleven Shopping Festival. Several well-known maternal and infant care influencers showcased the advantages of the Special Liquid Calcium Plus products comprehensively through live streaming sessions to their fans. These sessions not only included genuine user experiences but also featured detailed explanations from expert and review-focused influencers about the scientific principles behind the product. The interactions were highly engaging and content-rich, and the recommendations from these opinion leaders directly translated into actual purchasing actions, driving a sharp increase in product sales.

Notably, during this year's Double Eleven Shopping Festival, the Special Liquid Calcium Plus also received strong endorsement from a world champion. Liu Tian, a representative of China's elite diving team, became a world champion at the age of 14 and is now the mother of a six-year-old child. She has been a long-term repeat customer of the Special Liquid Calcium Plus.

"I've been giving this Special Liquid Calcium Plus supplement to my baby consistently, and she's very picky with her food. I tried many different brands, but she didn't like any of them. With Witsbb's Special Liquid Calcium Plus, she asks to eat it every day on her own. It's small and convenient, and my baby really loves it," Liu Tian said. As an athlete, she has always adhered to a strict schedule and dietary plan. After becoming a mother, she pays extra attention to what her child eats. She usually buys green or organic fruits and vegetables but still worries about whether her baby is getting enough nutrients. Therefore, she chose Witsbb as an additional supplement for her baby. Each strip of the Special Liquid Calcium Plus is highly nutritious, and the Witsbb brand is also very popular among mothers. Many of the mom friends around her are repeat customers of their products.

Witsbb Tops Multiple Industry Charts

Focusing on Scientific Parenting to Enhance Trustworthy Feeding Practices

"The desire for a safe and reassuring life" is the core aspiration of DADDYLAB's fans, which closely aligns with Witsbb's brand image of being "safe, professional, and trustworthy." Today, @DADDYLAB has become a consumption guide for 52 million people. According to Wei Wenfeng, the founder of DADDYLAB, "both the nutritional value and quality of products must be excellent for us to list them on our platform. I've noticed that many truly good products are often promoted by sellers who only highlight sales figures to claim their products sell well and in large quantities, but they don't delve into the technical core. DADDYLAB has the opportunity to uncover high-quality products on the market and share truly excellent products and technologies with everyone."

Why choose Witsbb's Special Liquid Calcium Plus? "We tested this product extensively before approving it, and I feel confident giving it to my own children because both the content and ingredients are of high quality," Wei Wenfeng stated frankly. He emphasized that since it's a product for children to consume, he pays extra attention to quality and safety, noting that his own child also uses the product. Even though the product has already passed the rigorous testing by DADDYLAB's Reviews, Wei Wenfeng still specially connected with Witsbb's Product Manager Sonia for a live Q&A session to address questions regarding the product, its formula, and technology.

During this year's Double Eleven Shopping Festival, data from the Douyin platform showed that Witsbb's Special Liquid Calcium Plus stood out among numerous maternal and infant nutritional supplements, achieving sales exceeding ten million yuan. Not only did it make significant achievements in sales volume, but it also received strong endorsements from world champions, becoming a "hit product" in many top influencers' live streaming rooms. This highlights its exceptional quality in the field of maternal and infant nutritional supplements.

Despite the increasing competition in the industry, Witsbb continues to carve out new growth opportunities in the niche market of maternal and infant nutritional supplements by relying on its robust product quality and continuously innovative brand philosophy. Looking ahead, Witsbb will continue to focus on the maternal and infant health sector, persistently dedicating itself to hypoallergenic formulas. Through constant technological innovation, the company aims to improve its products, expand its product line, and better meet the nutritional needs of children at different age stages. Witsbb strives to provide more families with reliable and trustworthy health solutions.