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Ascott’s Global Loyalty Platform ‘Ascott Star Rewards’ Achieved Record Member Revenue Growth In 2023

Celebrates 5th Year of Loyalty Programme with Refreshed Brand Promise ‘Stay Rewarded’ to Offer More Membership Privileges, Elevated Experiences and Greater Value

SINGAPORE - Media OutReach Newswire - 1 April 2024 - The Ascott Limited (Ascott), the lodging business unit wholly owned by CapitaLand Investment (CLI), today marked the 5th year of its global loyalty platform, Ascott Star Rewards (ASR), with record results from FY 2023.

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