Daily Bulletin

Business Mentor

.

  • Written by Alan Duffy, Associate Professor and Research Fellow, Swinburne University of Technology
image

As I write this on-site at the Australian Astronomical Observatory, home for the next three nights to the BBC/ABC Stargazing Live show, I’m struck by the number of scientists working hard to explain their science to the nation. They’re taking significant time away from their research, sitting in freezing conditions and working incredibly hard to make the science understandable.

Why? Because it matters.

Science, technology, engineering and maths (STEM) are undoubtedly key skill sets for jobs of the future, although the oft-quoted statistic that 75% of the fastest growing occupations rely on these skills needs further research to verify (the citation trail ultimately links to a 2007 US Dept of Education study that doesn’t even mention this).

Yet what is undeniable is that STEM enrolment rates in Australian schools continue to decline, with 50% of NSW high school certificate graduating with no science from school at all. In terms of achievement on international metrics, Australia has stagnated over the past two decades.

Regardless of the job numbers, we need STEM-aware citizens to be able to make informed decisions in a world where science and technology present great challenges and opportunities.

Trying to arrest decline in STEM literacy will take efforts in the education sector, both at school and university, but also as a society. Changing millions of minds requires traditional outreach as well as social media efforts on an epic scale. That’s why shows like Stargazing Live, Todd Sampson’s Life on the Line, and – for those podcasters out there – Cosmic Vertigo, are so important. They make STEM cool.

Science explained differently. Shows like Todd Sampson’s ‘Life on the Line’ help make STEM cool by exploring science and the fundamental laws of physics in an experiential manner.

Making science accessible, and approachable, is also fundamental to the success of that science. Publicly funded research has to let the boss – that is, the taxpayer – see what’s being done with those funds.

Furthermore, the public should know what the latest research has to say on mass coral bleaching, the threats to public health from avoiding vaccination and of course the dangers but also benefits of genetically modifying crops. Research that isn’t immediately applicable to our lives can, through the shear beauty and inspiration of say exploring the cosmos, certainly enrich it.

Minds aren’t changed overnight, even over three nights with Stargazing, but taking science out of the lab and into the mainstream is something worth tuning in for.

Authors: Alan Duffy, Associate Professor and Research Fellow, Swinburne University of Technology

Read more http://theconversation.com/outreach-why-reach-out-75621

Business News

CHOOSING BETWEEN PRINTED TABLE COVERS AND TRADITIONAL ADVERTISING: A MODERN TWIST TO BUSINESS BRANDING

In the diverse world of marketing and advertising, brands continually seek effective ways to capture attention and engage potential customers. While traditional advertising methods like billboards, ...

Daily Bulletin - avatar Daily Bulletin

How to Get the Best Value When Buying Cardboard Boxes

Cardboard boxes have become an indispensable part of daily life, whether for moving houses, shipping products or simply for storage purposes. The key to making the most out of these versatile contai...

Daily Bulletin - avatar Daily Bulletin

BYD Expands in Australia: Introducing Chinese Dealerships and Pioneering Innovative Operations

Recently, BYD has been generating significant buzz with the launch of its two new stores in Melbourne and Sydney, revealing some exciting developments. Notably, BYD’s Chairman, Wang Chuanfu, graced ...

Daily Bulletin - avatar Daily Bulletin

Tomorrow Business Growth