Tue Sep 21

Web experts: 5 reasons to hire a professional web developer

Website development is a competitive industry where developers have to earn their clients’ trust. Given that there is so much that goes into web development, including design, coding, navigation and more, there really can’t be too much room for error and professional web developers know this.

Whilst it may be tempting to try your hand at producing your company website, there is nothing quite like a professionally developed website from an expert in the field.

Here are five awesome reasons why you should enlist first class website IT services from developers who have put the profession down to a fine art.

Web developers build reputable portfolios

Web developers don’t just earn their reputation overnight: web development is a highly advanced profession that takes years of study and industry practise to excel in the field.

Therefore, when you enlist the services of a reputable web developer, you can trust that they have been applying their trade for years and know how to make your website work and work well. Experienced web developers are highly passionate about their craft and love taking on new challenges - they will be happy to see what digi tech masterpiece they can create for your company and how that can excel your brand.

Web developers are marketing experts

Web development is one of the more holistic aspects of digital marketing and this makes developers marketing experts. They don’t just sit there entering miles and miles of code to ensure your website is flash: they are also involved in the design, branding, navigation and ongoing marketing of your website.

All this experience counts for something: they are experienced professionals who live and breathe digital marketing and can help produce something spectacular on your brand’s behalf.

You deal with a reputable vendor

When developing a website, you want to know exactly where your money is going and what it’s being put towards. Sure, you could hire a freelance developer from Gumtree, but these services are often quite shoddy and you may not get everything you need for a good price.

A professional, company-based web developer is able to lay out exactly what you are getting and for what price. Furthermore, if you choose a reputable web development company, you should be able to see that they have ample reviews from happy customers detailing their positive experience with the company.

Ongoing marketing

Getting your super fresh website up-and-running is just the very start of the digital marketing process. Next comes the real job: ongoing, advertising, marketing, sales, customer retention etc.

Whilst your professional web developer will publish your website, they will also be working with a company that can provide an ongoing digital marketing solution. In a competitive online platform with many companies vying for the top online spot it’s important to have an edge on your competitor.

Ongoing marketing solutions leave the digital work up to the experts so that you can continue with the company’s other important daily operations.

Ongoing maintenance

Your website doesn’t just get published and that’s that: it has to be hosted and maintained so that it holds up as a reputable, safe website for customers to visit. You can check this guide for website maintenance cost. Web development companies often provide hosting for websites that ensure everything from updates to customer support and emails are working efficiently.

This is a rather hard task to take on solo, and that’s why it’s typically left to hosting providers - a web development company can take of this on your behalf.