The report “Eubiotics Market - Global Trends and Forecast to 2020”, defines and segments the global eubiotics market with analysis of current demand and forecasted consumption in terms of value (USD Million). It also identifies the driving and restraining factors for the global eubiotics market with analysis of trends, opportunities, and challenges. The market is segmented on the basis of type, livestock, and geography. The market is segmented, and market size by value is forecasted for the major regions such as North America, Europe, Asia-Pacific, and the Rest of the World (RoW).

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Eubiotics improve the nutritional value of feed and also influence the characteristics of animal health in a favorable manner. The increasing demand for animal products such as meat, dairy, and eggs has created significant pressure on livestock farmers to improve the productivity of livestock. However, the increasing feed prices are adding to the dilemma for these farmers to identify the way to optimize productivity by keeping expenses at minimal. Eubiotics are the best option available to improve feed digestion and feed conversion ratio. Eubiotics types such as organic acids and their salts are potential alternatives to prophylactic in-feed antibiotics and growth promoters in order to improve the performance of fattening pigs, weaned piglets, and reproductive sows.

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The increasing commercialization of the livestock production sector has created significant demand for eubiotics in the global market. The growth of the retail sector due to increasing purchasing power of consumers on account of improving per capita income due to industrialization and globalization is a key driver of the demand for processed meat and dairy products. Consumers around the world are becoming concerned about the quality of food they are purchasing due to increasing instances of E. coli and salmonella traces in meat and dairy products. Hence, they prefer processed meat and dairy products since they are produced under hygienic conditions.

The global market for eubiotics was valued at USD 4.62 Billion in 2014 and is projected to reach USD 7.05 Billion by 2020, at a CAGR of 7.4% from 2015 to 2020. Europe dominated the market with a share of around 33%. The Asia-Pacific region is expected to be the fastest-growing market during the projected year from 2015 to 2020, due to the growing concentration of farmers’ efficient utilization of feed to reduce the cost of production.

The eubiotics market is highly competitive with a large number of global market players. The market for eubiotics is being driven by increasing awareness, ban on the use of antibiotics in animal feed in Europe and North America regions. High value eubiotics such as probiotics, prebiotics, essential oils, and organic acids and their benefits on livestock are driving the demand for the eubiotics market.

Major players such as Chr. Hansen (Denmark), Cargill Incorporated (U.S.) and ADDCON (Germany), BASF SE (Germany), Kemin Industries Inc. (U.S.), and Behn Meyer (Singapore) accounted for more than 70% of eubiotics market (by developments). Expansions, new product launch and joint ventures & collaborations were the most preferred growth strategies in the eubiotics market.

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