Cosdent and Managing Director Sansern Kiattivejsoonthorn Transform Thailand’s Dental Service Landscape, One Smile at a Time

A product of four generations of dental expertise, Cosdent seamlessly merges tradition with modernity. Within a mere two years during the pandemic, the company's unique blend of high-quality services and behavioral research led to the establishment of a flagship prototype store and a vast clientele. Cosdent's inspiring ethos eventually led the company to attain the prestigious Inspirational Brand Award and Sansern to be crowned a Master Entrepreneur at the Asia Pacific Enterprise Awards 2023 Thailand.

Cosdent's brand is a harmonious blend of advanced technology and heartfelt customer care. Its commitment to excellence is further demonstrated in accolades like the 2022 International Innovation Awards and a staggering 70% growth from referrals. The company's primary audience comprises young adults to working professionals, including celebrities and influencers. These individuals resonate with Cosdent's values of seeking quality and authenticity in their dental care.

The company's transformation journey has set it apart from traditional dental clinics, introducing a unique model of patient interaction. Instead of conventional dental consultations, patients now eagerly schedule "smile design" sessions. This shift in behavior underscores Cosdent's success in conveying its distinct value proposition. The company's unwavering patient loyalty, even during challenging times, further cements its inspiring brand identity.

Cosdent's success narrative revolves around its revolutionary patient experience. The company's innovative approach has birthed two flagship branches, with patients specifically seeking their unique smile design services. Cosdent's resilience shone during the pandemic, with patients making significant efforts to visit Cosdent. Its astounding 80% growth rate is a testament to its effective branding and the trust that the company has cultivated among its clientele.

Managing Director Sansern has redefined dental healthcare through his unique blend of design, architecture, and technology. Under Sansern's leadership, Cosdent has emerged as a pioneer in the dental healthcare industry, advocating the transformative power of a healthy smile coupled with sustainable practices. The company has marked significant milestones such as the introduction of its innovative dental scaling technology, 'COSDENT THE NEW AIRFLOW NO PAIN'. Cosdent's focus lies in creating value beyond discounts and weaving smile design into the fabric of its culture.

Cosdent's vision is clear: to set new standards in dental care. The company's expansion strategy emphasizes innovation and societal contribution. The company's focus on tailoring innovations for the Thai populace ensures accessibility and relevance. Strategic partnerships and network expansion are also on the horizon for Cosdent. The company's recognition at the APEA is a nod to its strategic prowess, with plans for branch expansion and a stronger foothold in cosmetic dentistry. At its core, Cosdent's mission is to offer a transformative experience, culminating in radiant smiles.

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About Enterprise Asia

Enterprise Asia is a non-governmental organization in pursuit of creating an Asia that is rich in entrepreneurship as an engine towards sustainable and progressive economic and social development within a world of economic equality. Its two pillars of existence are an investment in people and responsible entrepreneurship. Enterprise Asia works with governments, NGOs, and other organizations to promote competitiveness and entrepreneurial development, uplift the economic status of people across Asia, and ensure a legacy of hope, innovation, and courage for future generations. Please visit www.enterpriseasia.org for more information.

About Asia Pacific Enterprise Awards

Launched in 2007, the Asia Pacific Enterprise Awards is the region's most prestigious award for outstanding entrepreneurship, continuous innovation, and sustainable leadership. The Award provides a platform for companies and governments to recognize entrepreneurial excellence, hence spurring greater innovation, fair business practices, and growth in entrepreneurship. As a regional award, it groups leading entrepreneurs as a powerful voice for entrepreneurship and serves as a by-invitation-only networking powerhouse. The program has grown to encompass 16 countries/ regions and markets all over Asia. For further information, please visit www.apea.asia.