Read The Times Australia

Daily Bulletin

NetApp Announces New Line of Low-Cost, Capacity Flash Storage for the Modern Data Center

NetApp reaffirms its leadership position with deep innovation across its storage portfolio, adding mid-market and entry level options to help customers navigate current economic conditions and constrained budgets

SINGAPORE - Media OutReach - 8 February 2023 - NetApp® (NASDAQ: NTAP), a global, cloud-led, data-centric software company, today announced the upcoming availability of the NetApp AFF C-Series, a new family of capacity flash storage options that deliver lower cost all-flash storage, and NetApp AFF A150, a new entry-level storage system in the AFF A-Series family of all-flash systems.

NetApp-AFF-C-Series.jpg
The NetApp AFF C-Series

The new NetApp AFF C-Series delivers flash performance, while remaining cost-effective and efficient for a lower total cost of ownership (TCO) and a smaller storage footprint. This family of capacity flash arrays are also offered with one of the industry's most comprehensive software suites, ONTAP One, an all-in-one license that includes all available NetApp software. Customers can modernize their data center with the flexibility to choose the right storage (performance flash, capacity flash, or hybrid) for their VMware, database, and file workload requirements, all running on NetApp ONTAP and managed centrally by NetApp BlueXP for a seamless hybrid cloud experience.

NetApp also announced today, NetApp Advance, a new portfolio of storage programs and guarantees to deliver best-in-class customer ownership experience and cost-effectively future proof on-premises environments.* This gives customers the flexibility and choice to safeguard their storage investment – whether the C-Series, AFF A150 or other newly acquired AFF or FAS systems – with the ability to right-size on-premises environment and transition to storage as a service or cloud storage as their business requires. And with NetApp's 4:1 Storage Efficiency Guarantee,* NetApp ensures that workload efficiency goals are met, or NetApp will rectify this at no cost to the customer.

"NetApp has been a flash storage leader for years, and today's announcements of the AFF C-Series and A150 builds on that legacy of innovation to bring our customers and partners some of the most affordable and sustainable all flash storage in the market today," said Sandeep Singh, Senior Vice President, Enterprise Storage at NetApp. "As companies are looking at their bottom line in this economic environment, we want to meet their needs by providing capacity flash at a lower cost to entry in order to better enable their transition from hybrid storage to all-flash while staying in budget."

The NetApp AFF C-Series, which is comprised of the AFF C250, AFF C400 and AFF C800, offers:
  • Guaranteed storage efficiency to improve an organization's storage footprint and energy costs to reduce TCO while simplifying operations.*
  • Seamless scalability on-premises to allow organizations to scale capacity and performance as their data grows.
  • Best-in-class data security with ransomware protection to keep important data secure, available and protected.

The new NetApp AFF A150 is ideal for Mid-size businesses, and Remote Office/Branch Office (ROBO) and distributed deployments to better meet the needs of customers who require entry-level, enterprise-class storage, while providing:
  • Better performance
  • More scalability and expansion options
  • High availability with support for MetroCluster IP

"The economic reality is driving APAC organizations to optimize operational efficiency while minimizing costs," said Sanjay Rohatgi, Senior Vice President and General Manager, NetApp Asia Pacific. "I am excited to launch the new AFF solutions today to bring customers a new level of simplified high-capacity, lower cost on-premises storage to modernize their data centers. They can now future proof their investments, and address economic headwinds and sustainability goals concurrently."

These additions to NetApp's product line-up are ideal for entry-level to high-end workloads (including virtual machines, database, and backup consolidation), are feature-rich with ONTAP data management, and are offered at an attractive price point for customers – creating strong growth opportunities for NetApp partners to reach new markets while qualifying for NetApp Partner Sphere incentives.

"NetApp continues to assert itself as one of the market's preeminent innovators for hybrid cloud storage," said Juan Orlandini, Chief Architect and Distinguished Engineer at Insight Enterprises. "As a leading solutions integrator and longtime NetApp partner, we know our joint customers are looking for the industry's most innovative solutions and services to enable speed, scale and resilience for their business. With these new capacity flash and entry level offerings, we're opening the door to acquire new customers at scale."

NetApp Advance is available today. The NetApp AFF C-Series family and NetApp AFF A150 will be available starting in March 2023, and NetApp and Cisco plan to offer these storage options within the industry-leading integrated infrastructure offering, FlexPod, in Q4 FY'23.

*Terms and conditions will apply.

Additional Resources

Hashtag: #NetApp

The issuer is solely responsible for the content of this announcement.

About NetApp

NetApp is a global, cloud-led, data-centric software company that empowers organizations to lead with data in the age of accelerated digital transformation. The company provides systems, software and cloud services that enable them to run their applications optimally from data center to cloud, whether they are developing in the cloud, moving to the cloud, or creating their own cloudlike experiences on premises. With solutions that perform across diverse environments, NetApp helps organizations build their own data fabric and securely deliver the right data, services, and applications to the right people—anytime, anywhere. Learn more at or follow us on , , , and .

NETAPP, the NETAPP logo, and the marks listed at are trademarks of NetApp, Inc. Other company and product names may be trademarks of their respective owners.

Business News

How Businesses Can Prepare for Unexpected Power Outages

Power failures can occur quickly. The supply may be interrupted by bad weather, issues with the electricity network, damaged equipment or local construction work. This can be just a hassle for a fam...

Daily Bulletin - avatar Daily Bulletin

How Chatswood Tutoring Can Fit Into a Student’s Weekly Routine

Create a Predictable Weekly Structure A consistent weekly routine can make study easier to manage when students are balancing several subjects. Chatswood tutoring can provide a fixed learning point a...

Daily Bulletin - avatar Daily Bulletin

The Rise of Digital Marketplaces in the Australian Trade Sector

For decades, the Australian trade and construction sector operated almost entirely on word-of-mouth recommendations and local community networks. Small business owners typically relied on local newspa...

Daily Bulletin - avatar Daily Bulletin

How Immigration Lawyers Can Help

Introduction Visa decisions can shape employment, family life, study plans, travel, and future residence. A small omission can lead to delay, added expense, or refusal. Immigration lawyers assess l...

Daily Bulletin - avatar Daily Bulletin

How Industrial Drying Equipment Supports Efficient Processing

Many industrial processes require moisture to be removed from compressed air, products or process materials before they move to the next stage. Excess moisture can affect equipment performance, produc...

Daily Bulletin - avatar Daily Bulletin

Practical Ways a Whiteboard Can Improve Workplace Communication

Effective communication helps teams stay organised, share ideas and keep track of important information. While digital tools are now common in many workplaces, a whiteboard continues to provide a simp...

Daily Bulletin - avatar Daily Bulletin

Designing Eco-Friendly Custom Water Bottles for Your Next Event

The Evolution of Sustainable Event Merchandise Event planning has undergone a massive transformation over the last decade. Gone are the days when organizers could hand out cheap, single use plastic...

Daily Bulletin - avatar Daily Bulletin

Why Choosing a Professional Florist Melbourne Makes Flower Delivery Impactful

Flowers have a great power to speak when humans cannot express their feelings with right words. Flowers are the best gifts when you are celebrating a birthday or welcoming a newborn child into your fa...

Daily Bulletin - avatar Daily Bulletin

The Business Case for Choosing Australian Fabricators Over Imported Alternatives

For a long time, you might have defaulted to overseas suppliers when sourcing fabricated metal components for a project. The unit price was lower on paper, and the maths seemed straightforward. That...

Daily Bulletin - avatar Daily Bulletin

The Daily Magazine

How Registering a Company in Singapore Can Support Business Growth

Choosing where to register a business can influence how easily it grows, attracts customers, and e...

What Business Owners Should Know About Company Registration in Hong Kong

Hong Kong is a popular location for entrepreneurs looking to establish businesses with internation...

What Entrepreneurs Should Know About the Benefits of Registering a Company in Australia

Starting a business involves more than finding customers and offering a good product or service.  ...

From Free-to-Air to Netflix: Where Australian Brands Are Spending Their TV Dollars Now

Not long ago, an ad break meant one thing in Australian homes: free-to-air television. Today it mi...

Why South Australia Leads the Country on Home Batteries

South Australia has long punched above its weight in renewable energy. The state has one of the hi...

Diagnosing Common Pool Problems in an Australian Summer

An Australian summer puts backyard pools under serious pressure. High temperatures, intense UV, he...

Fast refunds emerge as a competitive advantage for Australian retailers

How quickly a retailer gives customers their money back could help determine whether those customers...

How to Choose Removalists in Melbourne for a Smoother Move

Finding suitable removalists in Melbourne is easier when the decision is based on the actual require...

Market growth, trends and opportunities in Australian sports nutrition manufacturing

Protein powder used to belong to bodybuilding culture. These days a tub is as likely to sit on a s...