Wed Mar 10

5 Reasons Why Your Choice of Packing Boxes is Crucial

Written by News Co

You might think that your choice of packing boxes is purely an economic decision. But you would be wrong, as there are many things to bear in mind when it comes to choosing the right packing boxes. For example, the strength of the box is very important, especially if you’re planning to transport heavy items. The size must also not be too big and not too small to ensure the perfect fit. Fragility must be thought of too, as well as the need for additional packaging materials for protection. Your online business reviews and reputation more broadly could very well hang on your choice of packing boxes. Another thing to consider is the way in which your packing boxes display your products – do they help to confirm a buying decision? These are just some of the reasons why your choice of packing boxes is crucial. Read on to find out more.

Strength

Packing boxes come in a variety of different strengths. It’s vital that you choose packing boxes that have the right amount of strength for the items they need to carry. Stronger packing boxes may have thicker sides for extra durability. If your products are particularly heavy, then it could be a good idea to investigate packaging options that can stand up to that weight.

Size

Size is another key consideration. Items should brush the sides of the packing boxes that they’re in once you take into account the protective packaging materials around them. It’s no good having packing boxes that are too small and could burst open under the pressure of your product. Equally, packing boxes that are too big will allow the products to move around too much in the boxes, which can lead to damage. Finding a middle ground is the best solution.

Fragility

If your products are very fragile, you will need to take this into account when you buy packing boxes. As stated above, the dimensions of yourpacking boxes need to be supportive rather than constrictive of your products. In addition, you’ll need to use packaging materials such as foam peanuts, corrugated cardboard, brown paper or bubble wrap to cushion your products in transit.

Reviews

When you’re running a business, meeting customer expectations is vital. When you choose inferior packing boxes, you run the risk of ruining your reputation. If products split through boxes, go missing or arrive damaged, you could be on the receiving end of negative reviews. It’s imperative that you avoid this at all costs, because once a review is put online, it’s there to stay. Make sure you take your time and choose packing boxes that best suit your purpose.

Product Promotion

The way in which a product is displayed in a box may influence whether a customer buys or not. The kind of information on the outside of the box and the branding all help to provide signals to the customer that the item is the right one to purchase. Once the purchase has been made – especially in the case of online shopping – high-quality packing boxes help to keep buyer’s remorse at bay.