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Sporty spice: how romance fiction is adding a new dynamic to sports fandom

  • Written by Kasey Symons, Lecturer of Communication, Sports Media, Deakin University

Sports fans might love their teams, cheer or curse each game’s result and admire their favourite athletes, but we rarely associate sports with romance.

However, that may be slowly changing thanks to the recent spike in the popularity of romance fiction, which has created an unlikely sub-genre.

A genre on the rise

Romance fiction sales in...

Read more: Sporty spice: how romance fiction is adding a new dynamic to sports fandom

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