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Men's Weekly

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Cuisine on Cue - 25th Anniversary

  • Written by Media Release

CUISINE ON CUE CELEBRATES 25 YEARS OF DINING, FEASTING AND ENTERTAINING

An enduring pioneer of the Brisbane catering industry, Cuisine on Cue has spent 25 years wining, dining, feeding and entertaining Brisbane, an achievement they will rightfully celebrate at their new purpose-built facility in Brisbane’s inner west.

“It’s been a fast, furious, constantly evolving, constantly changing 25-year ride,” says owner and chef Rob Morrow.

Indeed, from humble beginnings servicing the government sector, the business has pivoted from strength to strength.

The addition of Managing Director (and Rob’s now wife), Anna in 2009 brought the company into a new era, diversifying the brand’s offering and introducing an impressive venue portfolio with exclusive catering agreements in place.

“Anna’s strong background in corporate communications helped to solidify our future” says Rob. “She was able to seek out new avenues for the business and establish longstanding relationships – many of which are still in place today”.

These avenues encompass an impressive list of venues including Room Three Sixty, Old Government House, White Chapel Kalbar, Newstead House and Walkabout Creek.

Now with a rebrand and new look, Cuisine on Cue is set to take on 2020 with renewed vigour.

As part of their vision, owners Rob and Anna Morrow are also firmly focused on giving back, with the duo humbly philanthropic.

“Rob is an incredibly generous operator” Says Anna. “Many of the charities he supports are industry based, given his intimate knowledge of the stresses and strains of being a chef as well as owning your own business.”

“Additionally, we are committed as a company to giving back and are passionate about social responsibility”, continues Anna.

The company’s volunteer work at present focuses on supporting youth and children in foster care.

Whether an event be for a charitable endeavour, intimate private dinner or gala ball, the caterer is renowned for providing consistency in unsurpassed customer service and attention to detail – a trait which Rob is sure has helped deliver their longevity in the industry.

“Working hard, staying humble and constantly striving to improve – that’s the backbone of Cuisine on Cue and business traits we’re very proud of,” says Rob.

Tips to help your business sell

  • Written by Nash Advisory


If you are thinking of selling a business, then do it at the right time with the right team of people.

Selling a business is generally harder than selling other assets. But, with proper preparation, it can yield a truly impressive result.

1. Timing

Ideally, you should try to sell your business when its profitability has been on a steady incline for quite some time. Once there is a slowing of profit, potential buyers may be suspicious.

You should suppress any desperation to sell your business for a quick buck as your business performance should still focus on growth to attract buyers and investors which then leads to fetching a good sale price.

2. Be prepared

Sale of business is not an overnight event. It can up to 6-9 months to fully complete a deal as there are a lot of critical factors that play a role in the sale of the business. So have your resources ready until the handover day.

Sometimes, the buyers may want to set some conditions precedent to be fulfilled, such as due diligence before completing the deal. Other times, there could be some legal issues arising from the sale.

3. Inform your accountant and tax agent

As there will be a sale and purchase, you will most likely be obligated to pay some taxes, both on a personal and corporate level. It will be useful to speak to your account and tax agent in advance and work out a solid plan on your future financial standing. With a solid plan in place, you can set a sale structure and assess the opportunity with better knowledge.

4. Get the right lawyer

When you sell your business, you will enter into a business sale agreement. This means that getting a trusted and reputable lawyer who has adequate experience in mergers and acquisitions of businesses is important to protect your interest. The right lawyer will save you from the common pitfalls of the business sale negotiations.

5. Compilation of data

Numbers are the first things potential buyers or investors look at. Get ready to show the buyers an accurate trail of historical data and financial records, especially those related to tax and cash flow.

Don’t wait until it is requested before you start the compilation as it can take a long time. Preparing in advance and the willingness to be transparent with the vital information instills confidence in the potential buyer.

6. Prioritise and engage a temporary leader

Be mindful that preparing for and negotiating for the sale of the business is both time consuming and exhausting. It is highly stressful to try to manage it together with your day to day business operation. As such, a CEO or GM can be recruited for the time being to maintain the ongoing business.

7. Most importantly, engage a business adviser

A business adviser is a person who is equipped with the analytical knowledge on the current market trend as well as having a vast network of potential buyers. Having someone who is both knowledgeable and not emotionally tied to the sale process can increase the business owner’s chance for a successful sale.

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