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Six challenges web designers face when working with clients

  • Written by News Company


Web designing is an exciting yet complex task to handle as it requires authentic, powerful brainstorming with creativity. The web designing job is no more about creating something on your own, but it depends on the client's creativity. You have to bear stress from your boss, your client, from the client's customer. The project is under the budget, and your frustration always remains unpaid and undervalues.

Just imagine that you are a full-time web design agency in Sydney where you are free enough to utilize your skills, you have an infinite budget, and your clients are super easy and above all your design accepted in the first go; does it opposite to your current job?

I have listed six challenges web designers face when working with clients, and I am pretty sure one can relate easily.

Instructions are not Clear

You, as a web designer, need to know your client's vision and expectations during the early meeting if you are dealing with a new client. Unfortunately, your client is giving you some unclear ideas about the website like; make the first page of the website pop, we are looking for a wow factor, I need a website that can grab the attention of the visitor, the website should be eye-catchy, and the list goes on. But they don't understand that this kind of guideline doesn't help the designer.

What you can do is to prepare a simple questioner when you are asking about their expectations regarding their website. For example, you can ask them to show you five websites they like and ask them what's good in it that appeals to them. You can ask them to show you the worst examples of the website so you can avoid such mistakes.

This practice can help you better to know what the client is looking for; by doing so, you can evaluate what the client is looking for.

These are some very important tactics that can help in knowing the client's stance towards their website. You can simply save your time by guessing what your clients are looking for from you, and you can do multiple revisions if required.

Low Budget

Most of the time, clients come to a web designer for redesigning their website. Upon asking the budget they say it’s too expensive, it's sure that designers are facing such situations every time that client doesn’t have any sound budget in their mind. When the designer suggests them a budget, they say it's too expensive, and they can't afford it, which shows they have a budget.

So, as a designer, if you want to avoid this situation, it’s better to rephrase the question while negotiating about the budget. You can ask them; “May I know which budget you want to go for, USD 3000-USD 6000?” this way your client will be more comfortable in choosing the budget that suits him.

Requirements are not clear

Your client comes to you to get a new website and then he restores the site as this is the requirement of the time. Redesigning a website is good if your website is too old and not up to the mark if we talk about SEO. But before starting the project of redesigning it is far better to ask your client what are their goals in terms of UI/UX, SEO and conversion so the designer can take these areas into main consideration. You can avoid huge shocks after re-launching the website. 

Deadlines are unrealistic

Web designing is not an overnight task, and it takes time to brainstorm, organize the data, discuss with other departments. You are getting those clients who will give you unrealistic deadlines from time to time. You need to be very clear from the beginning with your clients to avoid unnecessary stress. As a designer, you have to tell your clients how much time is required to design each stage and what could be the possibilities that can be the reason for the delay.

Make sure the turnaround time is mentioned in the agreement under normal conditions; this could avoid latent arguments from the clients. You have to guide your clients that the quality of their website is directly connected with the time. If the designer has less time to design a website, the final product would be of lower quality. 

Contradictor Instructions

Make one thing very clear that your clients aren't experts in web development and design, so it's a bit hard for them to visualize how the website will function until they see it upon completion. No doubt such situations can be very frustrating, but a little understanding can solve all of your and client's problems.

One of the best options for dealing with such clients is to listen to them and come up with what they are looking for. And besides their idea, you should have one more option that best suited for the situation. Now show them both designs and explain to them where they are lacking and what should make their website better. This is because this is your job, and you saw lots of examples daily. These tactics are no doubt worth implementing. Just give it a try!

Language difference

Wireframe, Responsive design, UI/UX, CMS; all of these terms mean something to you as a designer but the clients are unaware of these terms, and he thought you are speaking the Greek language.

This is the time when you think that you have knowledge of such terms and your client is not. So talk to them in their language, and avoid these words. If it's necessary for you to use these terms, better explain them one by one. 

Most of the time, it’s better to show your clients real-time examples instead of telling them about these terms. 

Conclusion

Your client may not know anything about designing a web, what would be the cost of this job, how much time it needs; this is the responsibility of the web designer to communicate properly about the project, this is you who can assist them in the whole process of designing a web. You can help them in asking questions and play your role in making good decisions. By doing so, you will be able to deliver a good web design to your client, and this can nurture a long-lasting relationship. This sort f experience isn't taught at schools, and you have to tackle it as it should be to be a better web designer.

How To Provide The Best Ecommerce Experience For Your Customers

  • Written by News Company


The digital world has taken over the people with a bang. From social media to e-commerce opportunity, the digital realm is always there to take over. Traditional tactics have dimmed out as the force of e-commerce has spread all over the globe. However, with e-commerce also certain things need to absolutely perfect so that you can give your customers the best experience possible. Make sure you give your customers something worth remembering and coming back for.


Better Navigation

One thing that can set your customers a back is a complicated navigation system. When you are working hard on your e-commerce development, it is crucial to take this aspect into account. Making things easier for your customers can compel them to stay on your website longer, thus creating an opportunity to increased sales. Make sure you have a very thorough passage on your website that allows the customers to shift and change easily from one area to the other. The more user-friendly the e-commerce website is, the more likely it is that your customers will keep coming back for it. Try to incorporate tools like autocomplete for your search bars that make it easier for people to search for the things they want and need.


Get Professional Help

If you want your website to work and provide the top possible experience for your customers, then it is best to leave it to the professionals. Hiring a company who specializes in e-commerce technicalities can make your life super simple and easy. With this professional help, you can also get insights into your customers' likes and dislikes, thus making sure that your website is heading in the right direction. Companies like Magento developer Sydney work tirelessly in providing a worth-remembering experience for your clients. They sit and work a company to see the best possible solution for them and then further enhance it to make sure that all their customers get to experience something great through their e-commerce branch.


Innovative Design

They say that beauty lies in the eye of the beholder. For one, this fact is certainly true. Everything beautiful and creative attracts the eye of people. The same rule applies with the e-commerce customers when they browse through. A design that is both innovative and creative makes your customers much more interested in it. A website that is mismanaged and all over the place can both distract your customers and discourage them completely. Be sure to put in a little effort and thought into the design of your website. Through your design, you need to make sure your customers feel more welcomed and inclined to look further and search through. Every picture and details you put out there needs\ to attract your customers in every way.


Better Customer Support

One thing that many good e-commerce websites often lack is good quality customer support. Websites that require purchase definitely need to have a proper customer care support system. Often e-commerce websites have email addresses that customers can use for their queries. The problem with this is that many times customers have to wait for very long periods of time to get replies to simple questions. This not only wastes there time but also makes them feel discouraged. The best way to go about is to have a very responsive team of customer care professional via live chat support on the website. They need to be present at all times to solve the requests of customers that come along right there and then.

Make it Informative

One of the best things that you can do to ensure that your customers have the best experience possible is to give them something to remember. For your e-commerce website, make sure you use some high-quality content that engages your users and makes them aware of certain things. Try to incorporate informative quotes or tips and tricks that give your customers something to look forward to. Apart from your products, add an element to your website that is completely different and unique and attracts your customers to it. You can also add short video clips and information pieces that can be useful for your customers. Doing this can invoke a strong sense of customer loyalty that might help companies in the long run.



Easy Transaction Process

Hassle at the checkout or the transaction process is one major issue that can pull your customers back. Many e-commerce websites often have huge glitches that cause troubles with the payments methods. Many modes and types of payments are often rejected, thus making customers wary of that particular website. In today’s age, no customer has the time to keep trying to make sure the payment goes through relatedly. With so many options available, you need to make sure your transaction process offers variety and ease for your customers. A smooth process is what is going to make them keep coming back for it. Be inclusive of all types of bank cards and transfers so that the people have options they can use. Make sure that you do not have any hidden costs that pop up at the end. That can deter customers from the real bad.


Conclusion

Whatever you do needs to be best for your customers. Their comfort and engagement are what makes the most of difference in any situation. Keep things fresh and innovative, and you will see that your e-commerce website will work in the best way for your customers.

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