How to know good localization service providers
Are you a B2B or B2C business with a thriving online division and you would like to expand your reach into new territories? If that's your wish, then it is a good one. However, for your strategic objectives to be met, you need the help of very good localization service providers.
Content Localization is the trend for businesses that want to market their brand or products to a new market. When you localize your content, prospects in the market are more likely to identify with your brand and will buy from you.
The good thing about content localization service providers is that they can localize any content, such as
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- Product description
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- Marketing campaigns
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- Adverts
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- Webinars
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- User manual
And so much more.
The challenge of finding good localization service providers
After deciding to branch into a new market, the next step is to find a new good service provider for your content and product materials, but this is not as easy as it should be; the unfortunate reality today is that there are so many translation service providers that are not as good as they claim.
They don't deliver work on time, and their quality leaves much to be desired. So how do you identify good content localization service providers for your project? Let's show you a few tips to help you make the right decision.
1. They have a professional website
The easiest way to know good localization service providers is to look at the quality of their websites. Localization services are a serious business, and reputable firms treat it as such. A good provider should have a professional website where they advertise their services and help clients get the best value for their money.
If the service provider you are talking to doesn't have a good website and they hardly ever refresh it with new content or reply messages on time, that is an indicator that they are not professional enough so you shouldn't patronize their services.
2. A large work portfolio
Good localization service providers have a large work portfolio when a prospect asks for some. When dealing with a service provider, demand a work portfolio and take time to go through them if they provide some. The work portfolio will give you a sense of how well they will handle your projects. Do they have localization services in different languages? Do they handle all types of content or only a specific few?
These are the things you would find out for yourself by going through some of their previous work. Any content localization service provider without a work portfolio to prove their worth is not as good as they claim.
3. Expert Translators
Another notable feature of professional localization firms is that they work with expert translators in different fields. An expert translator has years of experience and will deliver the quality you desire. While you may not be able to evaluate the skill set of the translators they work with directly, you can do so by reviewing the quality of their work.
4. Feedback Pipeline
Do they have a feedback pipeline where they keep you in the loop as work is ongoing? Are their communication lines and can they be reached quickly? These are the questions you need to ask. Very good firms keep their clients abreast with sufficient information as work is ongoing. They send progress reports on time and after submitting the work, they are swift to execute corrections as recommended by their clients.
5. Timely Delivery
Who says you have to wait for weeks to get your content or wait beyond the agreed deadline to get your content? That's the stock in the trade of unprofessional firms. Professional localization service providers will deliver your content as agreed by both parties and will not delay a day more.
6. Free Quote
Lastly, good service providers will offer you a free quote, so you know how much their services are worth before they start work. Furthermore, not a single cent more will be added to the invoice because they offer transparent pricing.
Conclusion
If you want to work with reputable localization services providers, look no further than Circle Translations. We have the experts to work on your campaigns, Ads, manuals, technical documents, and any type of content or documents. Our prices are transparent, and we deliver work on time. Contact us today and let us know how we may be of help to your brand.
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