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Tue Feb 4

The No. 1 effect: why Ash Barty's success could lead to a boom in women's tennis in Australia

Written by Stephanie Kovalchik, Senior Data Scientist, Victoria University

Scott Barbour/AAP

Australian tennis fans were obviously disappointed when Ash Barty lost in the Australian Open semifinals to Sofia Kenin, the young American who went on to win her first Grand Slam title on Saturday. After the early exits of Serena Williams and Naomi Osaka, Barty had been the oddsmakers’ favourite for the title.

In the race...

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