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Wed Jan 29

Marketing, not medicine: Gwyneth Paltrow’s The Goop Lab whitewashes traditional health therapies for profit

Written by Nadia Zainuddin, Senior Lecturer, University of Wollongong

Netflix's new show fails to critically explore the alternative therapies it promotes.Adam Rose/Netflix

In Gwyneth Paltrow’s new Netflix series, The Goop Lab, Paltrow explores a variety of wellness management approaches, from “energy healing” to psychedelic psychotherapy.

Goop has long been criticised for making unsubstantiated...

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