Read The Times Australia

Daily Bulletin

MARRIOTT INTERNATIONAL ANNOUNCES 100TH PROPERTY IN JAPAN, WITH THE OPENING OF FOUR POINTS FLEX BY SHERATON OSAKA UMEDA

  • Written by: PR Newswire Asia - Daily Bulletin Au RSS
MARRIOTT INTERNATIONAL ANNOUNCES 100TH PROPERTY IN JAPAN, WITH THE OPENING OF FOUR POINTS FLEX BY SHERATON OSAKA UMEDA

Marking The Debut Of The Four Points Flex Brand In Asia Pacific, This Opening Underscores The Company's Strategic Growth In The Affordable Midscale Segment

TOKYO, Nov. 18, 2024 /PRNewswire/ -- Marriott International, Inc. (NASDAQ: MAR) reached a significant milestone in Japan today with the opening of its 100th property in Japan - Four Points Flex by Sheraton Osaka Umeda. This event also marks the inaugural debut of the Four Points Flex by Sheraton brand in Asia Pacific excluding China alongside global investment firm KKR, underscoring Marriott's continued commitment to the midscale segment.

Four Points Flex by Sheraton Osaka Umeda - Guest Room Four Points Flex by Sheraton Osaka Umeda - Guest Room

This milestone is further celebrated by the anticipated opening of twelve additional Four Points Flex by Sheraton properties across Japan this year, which will also mark the company's entry to key cities such as Morioka and Kanazawa. In collaboration with global investment firm KKR, this conversion-friendly expansion is expected to see a total of 14 properties join the brand in Japan through early 2025, adding over 3,600 rooms to Marriott's growing portfolio across prominent destinations including Hakodate, Utsunomiya, Yokohama, Nagoya, Osaka, Kyoto, Kobe, and Hakata.

In these markets, Four Points Flex by Sheraton hotels are found in locations within easy reach of public transit and city centers and offer guests traveling for work or leisure a friendly and efficient stay. Designed for the value-conscious consumer, the brand focuses on the fundamentals with principles of reliability, simplicity and value in both the design and guest experience, offering clean, comfortable rooms that include essential amenities, complimentary Wi-Fi and a local breakfast option. The hotels will provide guests with the genuine, welcoming service that Marriott Bonvoy's portfolio of brands is renowned for, delivering an effortless and relaxing experience at an affordable price.

"We are thrilled to announce the opening of our 100th property in Japan and introduce the Four Points Flex by Sheraton brand to Asia Pacific through this strategic transaction with KKR" said Anthony Capuano, President and CEO, Marriott International. "With 22 of our brands now present across 30 prefectures, Japan continues to be a dynamic growth market for us, making it the perfect place to continue expanding in the affordable midscale segment. As a world-renowned travel destination, Japan offers tremendous opportunities for us to expand into new segments, catering to the evolving needs of both domestic and international travelers." 

Kensuke Kudo, Managing Director, Real Estate, at KKR, said, "As demand for midscale hotels scales alongside rising international and domestic tourism in Japan, we expect the need for high-quality and comfortable accommodation at great value will continue to increase. We are pleased to collaborate with Marriott to bring the Four Points Flex by Sheraton brand to Asia, adding to our hospitality portfolio in Japan and globally. We look forward to leveraging our global real estate investment and operational expertise and Marriott's heritage in creating outstanding hospitality experiences to deliver quality, affordable and enjoyable hotel stays for travelers in Japan."

Four Points Flex by Sheraton is part of Marriott's award-winning Marriott Bonvoy® loyalty program, with over 219 million members worldwide. Members can earn points for stays at hotels and resorts, including all-inclusive resorts and premium home rentals, as well as through everyday purchases with co-branded credit cards. With Marriott Bonvoy®, guests can enjoy seamless experiences, exclusive member rates and access to unique experiences that enrich their travels, ensuring that every stay is not just a visit, but a memorable journey.

As part of a series of planned openings across Japan from now through early 2025, the Four Points Flex by Sheraton properties expected to debut include:

  1. Four Points Flex by Sheraton Osaka Umeda (opened)
  2. Four Points Flex by Sheraton Nagoya Station
  3. Four Points Flex by Sheraton Osaka Shinsaibashi
  4. Four Points Flex by Sheraton Kanazawa
  5. Four Points Flex by Sheraton Shin Osaka
  6. Four Points Flex by Sheraton Yokohama West
  7. Four Points Flex by Sheraton Kobe Sannomiya
  8. Four Points Flex by Sheraton Osaka Kitahama
  9. Four Points Flex by Sheraton Kyoto Oike
  10. Four Points Flex by Sheraton Utsunomiya
  11. Four Points Flex by Sheraton Hakodate Station
  12. Four Points Flex by Sheraton Morioka
  13. Four Points Flex by Sheraton Osaka Honmachi
  14. Four Points Flex by Sheraton Fukuoka Hakata

ABOUT MARRIOTT INTERNATIONAL, INC.

Marriott International, Inc. (Nasdaq: MAR) is based in Bethesda, Maryland, USA, and encompasses a portfolio of nearly 9,100 properties across more than 30 leading brands in 142 countries and territories. Marriott operates and franchises hotels and licenses vacation ownership resorts all around the world. The company offers Marriott Bonvoy®, its highly awarded travel program.  For more information, please visit our website at www.marriott.com, and for the latest company news, visit www.marriottnewscenter.com.  In addition, connect with us on Facebook and @MarriottIntl on X and Instagram.

Authors: PR Newswire Asia - Daily Bulletin Au RSS

Read more https://www.prnasia.com/story/archive/4559115_AE59115_0

Business News

Executive Recruitment Solutions That Help Organisations Secure Exceptional Leaders

Leadership has a direct impact on organisational performance, employee engagement, strategic growth, and long-term success. Businesses operating in increasingly competitive environments require experi...

Daily Bulletin - avatar Daily Bulletin

Why A WooCommerce Website Designer Matters For Online Growth

Running an online store today requires more than simply listing products and waiting for customers to arrive. Businesses need a website that is fast, reliable, easy to navigate, and designed to suppor...

Daily Bulletin - avatar Daily Bulletin

Turning Your Empty Tables into Revenue

The rise of AI demand tools in hospitality, the EatClub–CommBank partnership, and seven trends reshaping Australian dining  A growing number of Australian venues are turning to AI-powered demand ma...

Daily Bulletin - avatar Daily Bulletin

High-Impact Dental Marketing Strategies That Are Driving Real Practice Growth Today

The landscape of dental practice growth in Australia has shifted dramatically over recent years. Standard, broad-spectrum advertising campaigns no longer yield the return on investment they once did. ...

Daily Bulletin - avatar Daily Bulletin

How Telematics Helps Australian Companies Improve Productivity

Operating a commercial fleet in Australia is a uniquely demanding endeavour. Between the sprawling urban sprawl of cities like Sydney and Melbourne and the immense, unforgiving stretches of the Outb...

Daily Bulletin - avatar Daily Bulletin

Inside the Icon: The BridgeMuseum Officially Opens at the Sydney Harbour Bridge

A bold new way to experience one of Australia’s most recognisable landmarks has arrived, with BridgeClimb Sydney officially opening the all-new BridgeMuseum.  Located inside the Sydney Harbour Bridge...

Daily Bulletin - avatar Daily Bulletin

Is Your Brand Showing Up in AI Search? Most Melbourne Brands Aren't.

The New Front Door Nobody Told You About Something changed. Quietly. Without a press release. The way buyers find businesses in Australia has been rewired. Not replaced, rewired. Google isn't dead...

Daily Bulletin - avatar Daily Bulletin

How Australian Businesses Can Measure SEO ROI

SEO can feel vague when you are staring at a dashboard full of numbers that do not clearly connect to revenue. The key is to measure the right signals in the right order, then tie them back to outcome...

Daily Bulletin - avatar Daily Bulletin

How Commercial Roller Shutters Improve Site Security Without Slowing Operations

Security upgrades can be frustrating when they make everyday work harder. A door that takes too long to open, creates bottlenecks at shift change, or fails at the worst time can turn “better protectio...

Daily Bulletin - avatar Daily Bulletin

The Daily Magazine

Gold Migration Lawyers in Liquidation: How the Closure Affects Your ART Appeal

If your appeal was with Gold Migration Lawyers, a recent change to how the Tribunal decides cases ...

The pressure cooker: life in urban Australia in 2026

Australian cities have always been demanding. Long commutes, rising housing costs, busy schedules a...

What Actually Makes a Good Criminal Lawyer in Melbourne

Most people only think about this question once. That is usually too late. Most people charged wi...

Why Working With A Chatswood Tutor Can Improve Academic Performance

Academic expectations continue increasing for students across primary school, high school, and senio...

Is It Worth Getting Solar Panels in Melbourne?

The real question is not whether solar works in Melbourne. It works. The question is what it is co...

How A Diploma Of Project Management Builds Practical Skills For Modern Work Environments

Developing the ability to plan, execute, and deliver outcomes efficiently is a key requirement in to...

How to Choose the Right Football for Every Level

Choosing a football may seem straightforward, but the right option depends on who will be using it a...

What to Ask a Wedding Photographer Before You Book

Booking a wedding photographer can feel deceptively simple: you like the photos, you like the vibe...

Why Stress Relief For Dogs Is Essential For Emotional Balance And Long-Term Wellbeing

Managing emotional health is just as important as physical care when it comes to pets, which is why ...