Daily Bulletin

The Property Pack

.

Correcting and Replacing: Dazzling Avenue of Stars Runway for Louis Vuitton and Pharrell Williams’ First Fashion Show Highlights Hong Kong as World-Class Stage for Mega Events

Overlooking Hong Kong's stunning skyline, Victoria Harbour and the revitalised Victoria Dockside, Louis Vuitton's Men's Pre-Fall 2024 show was a nod to the city's cultural vibrancy and nautical past, and showcased Hong Kong's allure as a world stage for mega, cultural events.

Louis Vuitton’s Global First Men
Louis Vuitton’s Global First Men's Pre-Fall 2024 Show at Avenue of Stars in K11 Victoria Dockside, Hong Kong

Led by Louis Vuitton men's creative director Pharrell Williams, the Avenue of Stars was transformed into a sandy beach, as models marched down digital displays of lapping waves.

One of the biggest spectacles of its kind in Asia, hundreds of international stars and socialites lined the promenade, including Louis Vuitton CEO Pietro Beccari, French actor Tahar Rahim, American rapper Pusha T, Chinese idol band TNT, South Korean actor Song Joong-ki, as well as Hong Kong celebrities Chow Yun-fat, Aaron Kwok, and Louis Koo.

The success of the momentous event was attributed to facilitation from the Hong Kong Special Administrative Region (SAR) Government, which offered its full support to Louis Vuitton, including coordination of approvals, venue usage and layout, as well as crowd control, ensuring the show advanced smoothly from conception to fruition, and all planned in only a few months. The Culture, Sports and Tourism Bureau and the Leisure and Cultural Services Department also played instrumental roles in staging the remarkable event.

Louis Vuitton’s Global First Men
Louis Vuitton’s Global First Men





Louis Vuitton’s Global First Men's Pre-Fall 2024 Show at Avenue of Stars in K11 Victoria Dockside, Hong Kong

Ending with a riveting light show above Victoria Harbour, where a squadron of choreographed drones displayed "LVers" (a combination of Louis Vuitton's monogram with the word "lovers"), the show sent a message of positivity to Hong Kong and the rest of the world. The event was livestreamed on Louis Vuitton's social media accounts, attracting over 10 million views, and is still reaching eyeballs on multiple social media platforms transmitting snapshots of the magnificent show to the globe.

Hong Kong's international comeback as a hub for mega cultural events

The Hong Kong SAR Government attaches great importance to enticing international and mega arts and cultural events, cultivating Hong Kong as an arts and cultural metropolis and tourist attraction. Locals and tourists alike can expect more acclaimed events in the city over the coming year.
Hashtag: #TheAvenueofStarsManagementCompany

The issuer is solely responsible for the content of this announcement.

Business News

The Different Uses of Ball Bearings

Bearings are often overlooked in their simplicity. They are the unsung heroes behind the smooth rotation of countless machines and devices. A ball bearing is a mechanical component designed to reduc...

Daily Bulletin - avatar Daily Bulletin

Why is key cutting replacement important How can Apex locksmith help you?

Are you locked out of your home or car? Need to enhance your property's security? Here are the top reasons why Apex Locksmith is your ultimate niche for every solution. Contact Apex Locksmith today ...

Daily Bulletin - avatar Daily Bulletin

How Business Coach Contribute in Professional Development of Tradies

In the dynamic and cutthroat scene of the trades business, excelling at craftsmanship is just a single part of maintaining an effective business. Tradie business coaching has arisen as an important ...

Daily Bulletin - avatar Daily Bulletin